We’re seeking an experienced WordPress developer, content creator, and SEO specialist (or a small team) to build a low-maintenance, SEO-optimized content website for MyCasinoPays.com, focused on online casino play. The site will serve as a trusted resource with evergreen guides, reviews, and tips (e.g., “How to Choose a Safe Online Casino,” “Top Blackjack Strategies”) to drive organic traffic. Initial revenue will come from Google AdSense, with content and site structure prepared for future casino affiliate links (to be added by the client in 6–12 months). The goal is a hands-off site with automated systems, requiring minimal ongoing work. This is a turnkey project: you’ll handle domain setup, website creation, content production, SEO, and AdSense integration. The site must be professional, mobile-responsive, compliant with gambling regulations (e.g., responsible gambling disclaimers), and optimized to rank for low-competition keywords. Content should prioritize informational value (80% guides/tips, 20% commercial-ready articles like “Best Casino Features”) to build authority and prepare for affiliate monetization later. Scope of Work: Website Setup (WordPress): - Point MyCasinoPays.com domain to managed hosting (e.g., SiteGround, WP Engine). - Install WordPress, a fast SEO-friendly theme (e.g., Astra, GeneratePress), and essential plugins (Yoast/Rank Math, WP Rocket, Wordfence, UpdraftPlus). - Create 4–5 pages: Home, About, Contact, Blog, Privacy Policy (include responsible gambling disclaimer and GDPR/CCPA compliance). - Design a simple logo using Canva or similar and ensure mobile responsiveness. - Set up automated updates, backups, and uptime monitoring (e.g., UptimeRobot). Content Creation (10–15 Articles): - Write 10–15 evergreen, SEO-optimized articles (1,500–2,000 words each) on online casino topics. - 80% informational (e.g., “How to Gamble Safely,” “What Are Casino Bonuses?,” “Top Blackjack Tips for Beginners”). - 20% commercial-ready (e.g., “Best Casino Features to Look For,” “Top Slots for High Payouts”, "Compare Payouts", "Best Sweepstakes / Promo") to prepare for future affiliate links (no links inserted). Ensure to play on the word "Pays" in the domain name with the content on the website. - Ensure content is engaging, informative, and compliant with gambling regulations (e.g., promote responsible gambling, avoid targeting minors, reference only licensed casinos). - Include images (sourced from free stock sites like Unsplash) with alt text. SEO Optimization: - Conduct keyword research (using tools like Ubersuggest, Ahrefs, or SEMrush) to identify 10–20 low-competition, long-tail keywords (e.g., “how to choose an online casino,” “best casino bonuses for slots,” 500–2,000 searches/month, KD less than 30). - Optimize articles for on-page SEO (titles, meta descriptions, headings, internal links, schema markup for FAQs/reviews). - Perform technical SEO: optimize site speed (WP Rocket, image compression with ShortPixel), ensure mobile-friendliness, create XML sitemap, submit to Google Search Console. - Secure 5–10 quality backlinks via guest posts on gambling-related blogs (budget $100–$300 each, included in project cost). - Set up Google Analytics and Search Console for traffic tracking. Monetization Setup (AdSense + Affiliate Prep): Integrate Google AdSense, placing ads strategically (e.g., sidebars, within content) using a plugin like Ad Inserter to maximize RPM ($5–$8 target). - Structure 2–3 commercial-ready articles and a “Recommended Casinos” page to easily accommodate affiliate links later (e.g., include placeholder text like “Check back for our top casino picks”). - Ensure compliance with ad and future affiliate disclosures (e.g., “We may earn commissions from ads” in Privacy Policy). - Note: Client will handle affiliate program applications and link insertion in the future. Automation and Handover: - Schedule articles to drip over 3–6 months (1–2 posts/week) using WordPress scheduler or a plugin. - Provide a handover document with instructions for monitoring (e.g., checking Analytics, updating plugins, adding affiliate links). - Recommend a VA or tool for ongoing maintenance (1–2 hours/month, not part of this project). Deliverables: - Fully functional WordPress site on MyCasinoPays.com (live and indexed). - 10–15 published, SEO-optimized articles (80% informational, 20% commercial-ready) with images. - Keyword research report (10–20 keywords with search volume/difficulty). - 5–10 backlinks from relevant gambling sites (DA 20+ preferred). - Google Analytics, Search Console, and AdSense accounts set up and linked. - Handover document with automation details, maintenance tips, and guidance for adding affiliate links later. Requirements: - Experience: Proven track record building WordPress sites and ranking content (provide portfolio or examples of niche sites, ideally in gambling, gaming, or high-competition niches). Skills: - WordPress development (themes, plugins, speed optimization). - SEO (keyword research, on-page/technical, backlink strategies). - Content writing or management (gambling niche experience a plus). - Familiarity with Google AdSense and content structuring for future affiliates. - Knowledge: Understanding of online gambling regulations (e.g., responsible gambling practices, referencing licensed casinos). - Tools: Access to SEO tools (e.g., Ahrefs, SEMrush, Ubersuggest) and ability to source stock images. - Communication: Fluent English, responsive via Upwork/Fiverr chat, and able to provide weekly updates. - Rating: 4.8+ stars and 90%+ job success (Upwork) or Level 2/Pro status (Fiverr). Preferred but Not Required: - Experience structuring content for casino affiliate monetization (even if not applying to programs). Knowledge of GDPR/CCPA compliance for privacy policies and ad disclosures. Budget and Payment: Total Budget: $2,000–$4,000 (fixed price preferred, hourly considered at $20–$50/hour). Breakdown (approximate): Website setup: $300–$800. Content (10–15 articles): $500–$1,500. SEO (including backlinks): $800–$1,500. AdSense setup and affiliate prep: $100–$200. Payment Terms: Milestones (e.g., 30% after website setup, 40% after content/SEO, 30% after AdSense/handover) or weekly for hourly. Note: Budget includes backlink costs but excludes hosting ($100–$200/year, paid separately by client). Timeline: Week 1: Domain/hosting setup, WordPress install, keyword research. Weeks 2–4: Website build, 5–7 articles written/published, initial SEO. Weeks 5–6: Remaining articles, backlinks, technical SEO, AdSense integration. Weeks 7–8: Final tweaks, analytics setup, handover. How to Apply: Submit a proposal with: Relevant experience (link to similar sites you’ve built or ranked, especially in gambling or niche content). Approach to this project (how you’ll handle WordPress, SEO, content, AdSense, and affiliate prep). Estimated timeline and cost breakdown. Tools you’ll use (e.g., Ahrefs, Yoast). Include “CasinoPro” in your proposal to confirm you’ve read this post. Shortlisted candidates will be asked for a brief call to discuss details.
Keyword: Google Ads
Price: $4.0
Display Ad On-Page SEO SEO Backlinking SEO Keyword Research WordPress Plugin Theme Development Content Writing Online Gambling Website Affiliate Marketing
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