Digital Marketing Executive

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We are seeking a skilled and experienced freelancer to join our team for managing Pay-Per-Click (PPC) campaigns and executing backlink strategies to enhance our online presence and drive results. Role Responsibilities:- PPC Management: Develop, execute, and optimize PPC campaigns across platforms like Google Ads, Bing Ads, and social media. Perform thorough keyword research and competitor analysis to create high-performing campaigns. Monitor and analyze campaign performance metrics (CTR, CPC, conversion rates, etc.) to improve ROI. Create compelling ad copy and A/B test to maximize engagement. Implement tracking mechanisms like Google Tag Manager and Google Analytics to measure success. Backlinks Management: Build high-quality backlinks through ethical and white-hat techniques. Conduct backlink audits to remove toxic links and improve website authority. Collaborate with websites, blogs, and industry influencers to earn relevant backlinks. Develop a link-building strategy focusing on content outreach, guest blogging, and local citations. Monitor and report the performance of backlink efforts using tools like SEMrush, Ahrefs, or Moz. Skills and Experience Required Proven experience in managing PPC campaigns with measurable results. Strong knowledge of Google Ads, Bing Ads, and paid social media platforms. Expertise in SEO and link-building techniques with a focus on ethical practices. Proficiency in tools like SEMrush, Ahrefs, Google Analytics, and Google Search Console. Excellent communication and analytical skills to report and strategize effectively.

Keyword: Google Ads

Price: $500.0

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