Social Media Manager / Video Production Asst to Grow YouTube and Social Media marketing channels

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Responsibilities Details: * Production Coordination: Assist in the planning, production and delivery of the American Dream TV segment shows. The footage and final edited content, as received from ADTV studios, provide content for these social media channels. Responsibilities may include: - creating and maintaining a running list of potential guests and filming opportunities - providing suggestions and coordinating with guests and ADTV-assigned videographer to optimize the filming and production - assisting in the planning and rollout of watch parties with guests. * Content Creation: Design and develop engaging social media content, including graphics, captions, and videos, that focus on providing valuable content that aligns with my brand, campaigns, and the show’s mission to celebrate local communities. - Videos, Reels and Shorts Creation: From raw video and photography footage, edit to create multiple shorts and reels, as well as long form video that is optimized for YouTube and short form consumption and interest. Videos may include “behind the scenes”, explainer-type educational videos, property videos (incl “before and after” shots), and community video tours and interviews. Some of the important considerations include: - Keyword-rich titles, descriptions, and hashtags - On-brand, eye-catching covers/thumbnails to get more clicks and interaction - Embedable videos for blog and newsletter (with links out to the blog on every educational & community YouTube video so the SEO passes from YouTube to the website and visa versa) * Content Management: Responsible for managing all platform social media, including YouTube and Instagram content organization and categorization, and optimizing for SEO using hashtags and key word research. Ensure a consistent brand look for all campaigns across all chosen platform channels, including thumbnails, graphics, fonts, colors and photos. * Content Scheduling and Posting: Create, build out and manage content calendars and create a timeline for campaigns. Content will be integral into our monthly and weekly marketing campaigns across all channels for consistent messaging and visuals. Provide timely posts and schedule content across all social platforms including Instagram, Facebook, LinkedIn,YouTube, Google, and others as we deem appropriate. * Audience Engagement: Monitor social media accounts, respond to comments, and engage with followers to build and maintain relationships with clients, viewers, and potential leads. * Analytics and Reporting: Track and provide reports of social media performance metrics and engagement rates, and recommend content optimization ideas and areas for growth and improvement. * Market Trends and Content Ideas: Research using search tools, AI and other real estate and related social media influencers to propose content ideas that reflect current real estate trends, local events, and cultural highlights, as well as ideas inspired by The American Dream TV episodes. * Administration and Process: Participate in monthly (or more often) meetings to review analytics, progress, feedback, areas of improvement. Participate in weekly (or more often) zoom calls to review analytics, progress, feedback, and areas of improvement. Be available (during defined hours) for phone calls to discuss new content ideas, feedback on content, and any management updates. Create new and suggest updates to keep existing JS Real Estate social media-related operating procedure documents relevant. Suggest best practices for sharing content, files, applications and review/approval apps. * Strategy & Business Planning: Participate in brainstorms for campaign development. Participate and contribute to JS Real Estate Yearly Business Planning and Yearly Marketing Strategy plans for increased presence and sales.

Keyword: social media

Price: $15.0

Social Media Content Social Media Management Social Media Content Creation YouTube Marketing Video Editing