A Content Developer and Manager is responsible for creating, curating, and managing engaging, high-quality content across multiple platforms such as websites, blogs, social media, and marketing materials. This role ensures content aligns with brand guidelines, supports business goals, and resonates with the target audience. The position involves strategic planning, content creation, SEO optimization, performance analysis, and collaboration with cross-functional teams. **Key Responsibilities:** - Develop and execute comprehensive content strategies aligned with company goals and brand identity. - Create, edit, and publish original content including articles, blog posts, social media updates, and multimedia assets. - Manage content calendars and ensure timely delivery of materials across platforms. - Optimize content for SEO and user engagement, using analytics tools to monitor performance and refine strategies. - Collaborate with marketing, design, and product teams to produce cohesive and visually appealing content. - Maintain content repositories and manage content management systems (CMS). - Stay updated on industry trends, audience preferences, and emerging content formats. - Lead brainstorming sessions to generate innovative content ideas and campaigns. **Required Qualifications:** - Bachelor’s degree in Communications, Marketing, Journalism, or related field. - 2+ years of experience in content creation, management, or a similar role. - Excellent writing, editing, and proofreading skills with attention to detail. - Strong understanding of SEO principles and content marketing best practices. - Proficiency with CMS platforms and social media management tools. - Ability to analyze content performance data and make data-driven decisions. - Strong organizational and project management skills. **Preferred Qualifications:** - Experience with multimedia content creation (video, graphic design). - Knowledge of HTML and basic web design principles. - Familiarity with analytics tools like Google Analytics. - Experience in content strategy development and implementation. - Ability to work independently and collaboratively in a fast-paced environment.
Keyword: social media
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