Google Ads & E-Commerce Specialist for Shopify Migration, Optimization & Amazon Launch

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This is a short-term project to audit, optimize, and relaunch Google Ads campaigns for our Shopify store following a recent migration from Squarespace. There is potential for ongoing work and support as we expand to a second, separate brand/store. Key Responsibilities: - Audit and optimize our existing Google Ads account and campaigns - Update ad destination URLs to Shopify; set up redirects as needed - Troubleshoot and validate Google Analytics, Google Tag Manager, and conversion tracking - Integrate Shopify with Google Ads tools/apps for remarketing and product feeds - Apply e-commerce SEO best practices and ensure - Google Ads policy compliance - Provide clear recommendations for further optimization and scaling - Advise on preparing for a future Amazon store launch and multi-channel strategy - Deliver weekly progress updates and be proactive about communication Required Skills: - Google Ads setup, optimization, and management - Shopify platform experience (migration, app/plugin integrations) - Google Analytics & Tag Manager (tracking, troubleshooting, conversion setup) - E-commerce funnel and conversion optimization - SEO for e-commerce - Multi-channel ad strategy (Shopify, Google, Amazon) - Strong communication, troubleshooting, and project management. We aim to complete the core project within 2 weeks, as long as there are no major access or technical delays. Opportunity for ongoing work for the right candidate.

Keyword: Ad Management

Price: $35.0

Google Ads Campaign Management Shopify Google Analytics Ecommerce Shopify Apps Amazon Campaign Optimization Search Engine Optimization