Description: We are a high-volume ophthalmology clinic based in Orlando, FL (https://eyesorlando.com), seeking a talented social media consultant to manage and elevate our online presence. As our clinic continues to grow, we need a dedicated expert to: • Develop and execute a social media strategy aligned with our patient-centered brand • Create engaging content tailored to our specialties • Schedule and post content consistently across Instagram, Facebook, and possibly TikTok • Monitor performance metrics and adjust strategies accordingly • Help grow our follower base and increase engagement within the Orlando community Ideal Candidate Has: • Proven experience managing social media for medical practices or clinics • A strong understanding of HIPAA-compliant content practices • Creative flair for educational and promotional visuals • Strong copywriting skills and a warm, professional tone • Familiarity with platforms like Canva, Later, or Hootsuite Nice-to-Have: • Experience with paid social media ads (Facebook/Instagram/Nextdoor/Mailchimp) • Basic video editing for Reels and Stories • Knowledge of local SEO or Google My Business optimization Time Commitment: If you're passionate about helping people discover top-quality eye care and love creating content that informs and inspires, we'd love to hear from you. Please include portfolio examples and tell us why you’re excited about working with a healthcare brand like ours.

Keyword: Video Strategy

Marketing Strategy Social Media Marketing Social Media Management Facebook Instagram Facebook Advertising Internet Marketing Instagram Story Market Analysis