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Set up and Manage Facebook Ads Campaign

## **About Arena Magazine** Founded in 2024, Arena Magazine ([arenamag.com](http://arenamag.com/)) is a high quality print magazine telling the Great American Story of entrepreneurship, enterprise, and technology. We are launching a digital magazine business in the summer of 2025. Read our content [here](http://arenamag.com). We’re a small but mighty team of ~5 moving fast to scale the content and the business. Based in Austin, TX. ## **About the Role** As the Manager, Facebook Campaign Operations & Buying, you will be responsible for building, testing and launching Facebook ad campaigns using Meta Ads Manager in order to grow paid subscriptions in a profitable way. You will manage the process from starting our ads account to running and testing multiple creatives and campaigns simultaneously. You will manage the entire lifecycle and need to ruthlessly define and track success metrics. This is a contract-to-hire position that we are open to hiring as a full time growth role. ## Responsibilities / Skills include The ideal candidate will have a proven track record in managing, optimizing, and analyzing ad performance using Meta Ads Manager - Initial Facebook Ads Manager setup - Rapid iteration of audience targeting - Testing different ad formats, copy, landing pages, etc. - Operating w/ lean budget - Measuring metrics (CPC) to lean identify highest ROI / ROAS - Ability to make qualitative judgements (such as one creative over another) and test assumptions quantitatively - Email marketing experience a huge plus - Bonus points if you have done facebook ads for media subscriptions

Keyword: Digital Content

Price: $75.0

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